Inviting an event speaker is one of the crucial, if not the most important, things that you have to accomplish when arranging a lecture. A keynote speaker is someone who is chosen to speak in front of an audience due to his expertise or knowledge about the theme for the event. Well, there are a lot of factors that help organizers decide which person to invite as speaker.
If you are planning to conduct a conference or lecture anytime soon and you are thinking of inviting a speaker for your event, there are five things that you must consider:
1. He must be an expert in his field.
The most obvious reason why a person is selected to be the keynote speaker of an event is because he is knowledgeable when it comes to the topic at hand. The speaker to be chosen must not just be someone engaged in an industry, but he must also be well-respected in said field. Simply put, a prominent person will attract more potential listeners and will be a more credible source of information.
2. He must speak well.
Of course, it is not enough that you find someone who is an expert in his work. He must also be experienced when it comes to speaking engagements. There are a lot of successful professionals who are good role models but they are not comfortable with speaking in front of many people. If you insist on inviting someone who is shy or too reserved, your audience will just get bored and you will end up with a dull event.
When you are looking for possible speakers for your event, the ability to deliver speeches in front of an audience should be a crucial qualification.
3. He must relate well to his audience.
Inviting a 67-year old businessman to give a lecture to an audience of high school students may not be the wisest thing you could do as an event organizer. When you are looking for a keynote speaker, you must take into consideration the ability of the speaker to connect with his audience. Although that businessman will be inspiring to the young students, he will nevertheless have difficulty imparting his knowledge due to the significant age gap. As much as possible, invite someone who can relate well with your listeners.
4. He must be available at your scheduled event.
The wise thing to do when preparing for a lecture is to look for a keynote speaker first. From the time you have secured a speaker, the booking of a venue and choosing of a date should follow. The rationale behind this order of priorities is because you will have to adjust to your chosen speaker’s availability.
There are some cases when the event details are already laid out but you do not have a speaker to grace your event. If this happens, you have to make sure that your chosen keynote speaker will be available on your selected date. At times, your speaker’s schedule and your event date may be difficult to reconcile but it is not at all impossible.
5. His fee is affordable.
It is only practical that you invite a speaker whose fee you can afford. From the very beginning, you should take note of your funds for your event. Once you have identified how much you can spend, you should find speakers whose fees are within your budget. Nonetheless, you should know that there are a lot of speakers whose services do not cost much or are willing to conduct a lecture for free. Thus, you should not have much trouble when it comes to this matter.
Overall, getting a speaker for your event isn’t really hard, especially since you simply have to follow these pointers.
Influence expert Garrison Wynn is a keynote speaker known for his entertaining, customized and research driven programs.